ChannelAttribution Pro

$100.00 / month with a 30-day free trial

ChannelAttribution Pro is a solution that empowers in-house data teams to build accurate and scalable attribution models.

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Description

ChannelAttribution Pro is a solution which empowers in-house data teams to build accurate and scalable attribution models.

  • Proprietary Markov Model with Odds, shown to outperform all other attribution models.
  • Parallel processing for efficient computation of massive data sets.
  • Transaction level weights to facilitate integration with data pipelines.
  • Independent training and prediction to enable real-time attribution.
  • Interaction with Marketing Mix Models

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